Communications Technician

Definition

Under the general supervision of the Director of Communications and in coordination with an assigned site administrator, the Communications Technician supports the development of school-level communication, promotional and marketing collateral projects, and materials, which will be used to market the school site’s programs and activities. This includes but is not limited to the day-to-day operations of school websites, social media, photography, video, and graphic creation. The incumbents in this classification provide the school community with clear, consistent, and compelling information about events at sites that directly support student learning and achievement.

Examples of Duties/Essential Job Functions

The following alphabetical list of functions, duties, and tasks is typical for this classification. Incumbents may not perform all of the listed duties and/or may be required to perform other closely related or department-specific functions, duties, and tasks from those set forth below to address business needs and changing business practices.

• Assures that the schools' website design is attractive, professional, informative, error-free, and intuitive.
• Assists with maintaining and updating the schools' social media accounts, if needed.
• Assists with the school and/or District's adopted communication platform, supporting the development of weekly school newsletters and other critical communications.
• Creates written content and designs graphics with the purpose of keeping the community informed in an easy-to-understand manner, which includes content creation, design and layout of various publications and marketing material (Digital and Print).
• Ensures the functionality, navigation, and overall performance meet the needs of our school/district.
• Manages the day-to-day operations of the school websites as well as ongoing maintenance and updates; and assists with district website updates.
• May be required to work an occasional flex schedule or overtime that may include some weekends and evening hours due to the needs of the department. The flex schedule and/or overtime will be discussed with the employee in advance.
• Participates in unit meetings, in-service training, and workshops for the purpose of conveying and/or gathering information required to perform functions and for ongoing professional development.
• Works closely with the Principal, Vice Principal, Administrative Assistant, and other staff to support school communication activities.
• Performs other related duties as assigned for ensuring the efficient and effective functioning of the work unit and the District, including various mandatory District trainings.

KNOWLEDGE, SKILLS, AND ABILITIES
(At time of application)

Knowledge of:

• Communications media and their most effective uses, including print, radio, and television
• Utilization of social media platforms and communication styles
• Strong proficiency in Microsoft Office, Adobe Photoshop Professional, iMovie, and other Software Applications
• Familiar with utilizing infographics in the development of marketing materials

• ADA website compliance WCAG2.0 standards
• Oral presentation principles and practices
• Extensive vocabulary and correct usage, grammar, syntax, spelling, and punctuation of English
• Correct English usage, grammar, spelling, punctuation, and vocabulary
• Operation of standard office equipment
• Computer usage and assigned software
• Customer service principles and practices

Skills and Abilities to:

• Handle basic web programming, including knowledge of HTML (Hypertext Markup Language) and CSS (Cascading Style Sheets)
• Work with WordPress to design and establish webpages and websites
• Design and maintain assigned school websites using District-standard software WordPress or other software designated by the District

• Meet strict deadlines and commitments
• Adopt and adapt to new skills quickly
• Utilize effective interpersonal and communication skills to establish and maintain working relationships
• Maintain an attitude of positive customer service in carrying out tasks and responsibilities
• Be thorough, precise, and proficient in completing work assignments and follow-up with customers to ensure their satisfaction
• To perform a variety of tasks in a fast-paced work environment
• Maintain attention to detail and be highly organized
• Utilize technology and social media efficiently and effectively during the course of work
• Maintain responsible social media protocols and civility
• Use correct English grammar, spelling, punctuation, and style when producing written work
• Work with diverse groups and individuals utilizing tact and courtesy in communication

• Implementation of ADA website compliance WCAG2.0 standards and maintenance of the school websites to that level
• Establish and maintain an effective and presence on a variety of social media platforms
• Model responsible social media protocols and correct grammar in all final work products
• Design appealing and effective graphic presentations and layouts on Web and social media pages and in print media using assigned District-standard software (e.g., Adobe Suite programs such as Photoshop, Illustrator, and Premiere Pro)
• Communicate effectively and courteously with contacts within and outside the District.
• Prepare and maintain accurate records
• Schedule a number of activities, meetings, and/or events
• Meet schedules and timelines
• Maintain confidentiality of sensitive and privileged information

RESPONSIBILITY:
Responsibilities include working under limited supervision using standardized practices and/or methods; working as part of a team; and monitoring budget expenditures. Utilization of resources from other work units is sometimes required to perform the job's functions. There is a continual opportunity to affect the organization’s services.

Employment Standards/Minimum Qualifications

( At time of application and in addition to the Knowledge, Skills, and Abilities listed above .)

EDUCATION REQUIRED:
High School diploma or equivalent; an Associate’s Degree in communication, journalism, marketing, graphic arts, web design, or a related field from an accredited college or university is preferred.

EXPERIENCE REQUIRED:
One (1) year of work experience in communications or related fields (e.g., graphic design, marketing, video production, web design, journalism). Experience that included working in a public setting is desirable; OR; An equivalent combination of education, work experience, and certifications that demonstrates possession of the requisite knowledge, skills, and abilities of the position may be substituted.

LICENSE(S) REQUIRED:

• Valid, current California Driver’s License for travel to/from/among District Office and school sites and to workshops, conferences, and trainings relative to the performance of job functions, duties, and responsibilities.

CERTIFICATIONS AND TESTING REQUIRED:

• Pass the District’s applicable proficiency exam for the job class with a satisfactory score
• After the offer of employment, obtain:
  • Criminal Justice and FBI Fingerprint Clearance
  • Negative TB test result plus periodic post-employment retest as required (currently every four years)
  • Pre-employment physical exam A through the District’s provider at the District’s expense

SALARY SCHEDULE:

Classified Salary Range - 23

Classified Work Calendar - 261

Examination Process

*Materials Required:*
1. Completed application
2. Proof of High School Diploma ( copy of official high school transcript or high school diploma), e quivalency, OR higher college degree if completed

3. Resume

The examination process will include scree ning to ensure applications are complete and meet all minimum qualifications. No additional information will be accepted from applicants once the application has been submitted. Only the most qualified applicants who pass the minimum qualifications review will be invited to the examination process.
The examination process will include a competency assessment (100% weight). Those candidates achieving a passing overall score of 70% out of 100% will be placed on the Eligibility List. The Eligibility List is valid for one (1) year from the certified date. The top three (3) ranks will be forwarded to the Hiring Authority for final interview and selection.

INITIAL TESTING TENTATIVELY SCHEDULED AS FOLLOWS:

COMPETENCY ASSESSMENT: NOVEMBER 8, 2024

PASSING THE EXAMINATION AND BEING PLACED ON THE ELIGIBILITY LIST DOES NOT GUARANTEE AN OFFER OF EMPLOYMENT

To move forward in the selection process, you must complete an online application through this website. Resumes may be uploaded but cannot be used in place of a completed application.

SUBMISSION OF APPLICATION: ONCE YOU HAVE SUBMITTED YOUR APPLICATION YOU WILL NOT BE ABLE TO MAKE REVISIONS TO YOUR APPLICATION MATERIALS.

When completing the application, please make sure you include ALL current and previous employment in the Work Experience section of the application and complete ALL fields, including the name and contact information of your supervisors. The experience that is included in the resume but not in the Work Experience section of the application may not be considered for the purpose of determining whether you meet the minimum qualifications.

All required documents must be submitted by the applicant. Personnel Commission staff will not upload your documents for you. The examination process/examination date is subject to change as needs dictate. All communication regarding this process will be delivered via email to the email address listed on your application.

If you have any questions regarding the recruitment process, please contact Personnel Specialist Lead Mary Siegl at (559) 675-4500 Ext 295 or email marysiegl @maderausd.org .

ACCOMMODATIONS: Individuals with disabilities requiring reasonable accommodation in the selection process must inform the Madera Unified School District Personnel Commission Department in writing no later than the filing date stated on the announcement. Those applicants needing such accommodations should document this request including an explanation as to the type and extent of accommodation needed to participate in the selection process.

The Governing Board desires to provide a positive work environment where employees and job applicants are assured of equal access and opportunities and are free from harassment in accordance with the law. The Board prohibits district employees from discriminating against or harassing any other district employees and job applicant on the basis of the person's actual or perceived race, religious creed, color, national origin, ancestry, age, marital status, pregnancy, physical or mental disability, medical condition, genetic information, veteran status, gender, gender identity, gender expression, sex, or sexual orientation. The following person is designated as the Title IX Coordinator:

Prince Marshall
Executive Director of Student and Family Support Services
1820 Howard Road, Madera, CA 93637
559-416-5826

Full-time permanent positions (more than 4 hrs/per day) provide an attractive benefit package which includes health, dental and vision coverage for the employee and eligible dependents. For a detailed list of benefits, visit our website links below.

https://www.madera.k12.ca.us/Page/9901

Closing Date/Time: 11/1/2024 4:00 PM Pacific

• 

• Madera Unified School District - Personnel Commission

• (559) 675-4500 Ext. 295

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