Marketing Communications Consultant

City of Austin, TX
Austin, Texas United States  View Map
Posted: Oct 09, 2024
  • Full Time
  • Community Relations or PR and Marketing
  • Information Technology and Communication Services
  • Job Description

    Minimum Qualifications
    • Graduation with a Bachelor’s degree from an accredited college or university with major course work in a field related to the job, plus four (4) years experience in a related field
    • Experience may substitute for education up to four (4) years


    Licenses or Certifications:
    None.
    Notes to Applicants

    POSITION OVERVIEW :

    The Marketing Communications Consultant will play a pivotal role in shaping and executing comprehensive marketing strategies at Austin-Bergstrom International Airport. Drawing upon a deep understanding of the aviation industry, this individual will oversee brand management, ensuring a consistent and compelling image. Proficient in various media channels, the consultant will plan and execute impactful marketing campaigns, from digital initiatives to traditional advertising. Event management skills will come into play for organizing airline launches and engaging passenger activities. A key aspect of the role involves effective budget management, collaborating with internal teams, airlines, and vendors.

    Digital marketing expertise and creative thinking will be harnessed to enhance the airport online presence. Additionally, the consultant will be prepared to handle crises, ensuring effective communication strategies.

    ASSESSMENT :

    A skills assessment will be required for this position.

    TRAVEL :

    If you are selected for this position, and meet the Driver Safety Standards in the City of Austin Driver Safety Program, you may drive when necessary to multiple locations as part of your regular job duties. Otherwise, you are responsible for getting to and from these locations.

    APPLICATION INFORMATION :
    • A detailed and complete employment application is required to help us better evaluate your qualifications and will be used to determine salary if you are selected for this position.
    • Please list your complete employment history, to include all job duties, responsibilities and employment dates on your online application.
    • The application is an official document; incomplete applications will not be considered (i.e., “see resume” or “see LinkedIn profile”).
    • Resumes will not be used to qualify for the position and will not be used to recommend salary.
    • Supplemental information or changes to your application will not be accepted after the job posting closes.
    • The responses to the supplemental questions inquiring about experience should be reflected on your application.

    VETERAN :

    Veteran candidates will be required to provide a copy of their DD214 at the time of interview.

    GOOD STANDING - DEPARTMENT / DIVISION POSTINGS :

    Employees, in Good Standing, who are candidates within the department/division that the position resides in and who meet the minimum and preferred qualifications (if any) of the position will be included in the initial interview. Department/division employee must remain in Good Standing through the Top Candidate Selection phase at which time the Good Standing status will be re-verified.

    ESSENTIAL PERSONNEL :

    This position is categorized as an Essential Personnel. Essential personnel are required to come to work during emergencies or bad weather at the airport if they are scheduled to work and in some cases when they are not scheduled.

    CRIMINAL HISTORY BACKGROUND CHECK :

    Top candidate will be subject to a minimum 10 year criminal background check and security threat assessment.

    LANGUAGE :

    Must have the ability to read, write, and fluently speak in English.

    WORK HOURS :

    Shift may change according to departmental needs. Work hours may include after hours, holidays, and weekend work

    ON- CALL / CALL BACK RESPONSIBILITIES :

    Position may require on-call or call back responsibilities.

    DEPARTMENT MAY CLOSE THE JOB POSTING AT ANY TIME AFTER 7 DAYS


    Pay Range
    $33.49 - $42.71

    Hours
    Core Hours:
    Monday - Friday
    8:00 a.m. - 12:00 p.m. - 1:00 p.m. - 5:00 p.m.
    Hours may change depending on departmental needs.
    Work hours may include after-hours, holidays, and weekend work.
    Job Close Date 10/22/2024 Type of Posting External Department Aviation Regular/Temporary Regular Grant Funded or Pooled Position Not Applicable Category Professional Location Austin Bergstrom International Airport (AUS) Preferred Qualifications
    • Experience serving as a digital communications and/or creative services professional.
    • Experience leading a creative process with clients, subject matter experts, content creators and graphic designers.
    • Experience developing and executing behavior change marketing campaigns that include paid and owned media.
    • Experience collaborating with a digital communications or creative services team.
    • Experience in managing social media channels
    • Experience in event planning
    • Ability to travel to more than one work location
    Duties, Functions and Responsibilities
    Essential duties and functions, pursuant to the Americans with Disabilities Act, may include the following. Other related duties may be assigned.


    Meets with product and service managers, provides input into appropriate advertising and promotional themes and materials, and assures quality development and production of these ideas Provides insight and guidance to strategies and materials that launch images, brands, and products/services Creates and delivers critical sales and advertising messages to various constituencies in response to competition in a deregulated marketplace Develops and maintains professional relationships with contracting agencies that supply support to Austin Energy accounts Provides marketing communication input into market segmentation and product planning Assists in developing advertising and promotion budgets

    Responsibilities- Supervision and/or Leadership Exercised:
    None.
    Knowledge, Skills and Abilities
    Must possess required knowledge, skills, abilities, and experience and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.


    • Knowledge of project management, database and spreadsheet software
    • Knowledge of marketing and sales support, product development, and brand development requirements
    • Knowledge of graphics and copy quality development
    • Skill in product and service development and launch
    • Skill in copywriting and editing for various media
    • Skill in program development, direct marketing, trade-shows, collateral production and management
    • Ability to develop and maintain corporate image and professional relationships
    • Ability to communicate orally and in writing
    • Ability to understand competitive challenges facing a monopoly in transition
    Criminal Background Investigation This position has been approved for a Criminal Background Investigation. EEO/ADA
    City of Austin is committed to compliance with the Americans with Disabilities Act. If you require reasonable accommodation during the application process or have a question regarding an essential job function, please call (512) 974-3210 or Texas Relay by dialing 7-1-1.

    The City of Austin will not discriminate against any applicant or employee based on race, creed, color, national origin, sex, gender identity, age, religion, veteran status, disability, or sexual orientation. In addition, the City will not discriminate in employment decisions on the basis of an individual’s AIDS , AIDS Related Complex, or HIV status; nor will the City discriminate against individuals who are perceived to be at risk of HIV infection, or who associate with individuals who are believed to be at risk.

    Information For City Employees: If you are an employee within the department, are in good standing and meet both the minimum and preferred qualifications, then you will receive an initial interview.

    Supplemental Questions

    Required fields are indicated with an asterisk (*).
    * This position requires graduation with a Bachelor’s degree from an accredited college or university with major course work in a field related to the job, plus four (4) years experience in a related field. Experience may substitute for education up to four (4) years. Do you meet this requirement?
    • Yes
    • No
    * Please describe relevant experience serving as a digital communications and/or creative services professional. If you do not have this experience, please put N/A.
    (Open Ended Question)
    * Please describe relevant experience leading a creative process with clients, subject matter experts, content creators and graphic designers. If you do not have this experience, please put N/A
    (Open Ended Question)
    * Please describe your experience developing and executing behavior change marketing campaigns that include paid and owned media.
    (Open Ended Question)
    * Please describe your experience collaborating with a digital communications or creative services team
    (Open Ended Question)
    * Please describe your experience in managing social media channels.
    (Open Ended Question)
    * Describe your experience in event planning.
    (Open Ended Question)
    * Do you have the ability to travel to multiple sites as part of the regular job duties?
    • Yes
    • No
    * The Transportation Security Administration (TSA-division of the USA Dept. of Homeland Security) requires all employees of the Austin-Bergstrom International Airport to pass a minimum 10-year criminal background investigation and security threat assessment. By selecting the following, you are acknowledging that you understand if you are selected as a top candidate for this position, you will need a successful Criminal Background Check to be hired.
    • I acknowledge and understand this position requires a 10-year Criminal Background Investigation and security threat assessment
    * Were you referred to this opportunity by a current Aviation employee? If yes, please provide the employee’s full name.
    (Open Ended Question)


    Optional & Required Documents

    Required Documents Optional Documents
  • ABOUT THE COMPANY

    • City of Austin
    • City of Austin

    The City of Austin

    This vibrant and dynamic city tops many lists for business, entertainment, and quality of life. One of the country’s most popular, high-profile “green” and culturally rich cities, Austin was recently selected the number one Best Place to Live in the U.S. (U.S. News & World Report). In 2016, Forbes named Austin the city most likely to prosper over the next decade on their America’s Cities of the Future list, and the City of Austin ranked in the top ten on the Forbes list of America’s Best Employers for 2017. 

    Austin continues to lead with its vision of being the Most Livable City in the Country, emerging as a player on the international scene with such events as SXSW, Austin City Limits, Formula 1, and being home to companies such as Apple, Samsung, Dell, and Ascension Seton Healthcare. From the home of state government and the University of Texas to the Live Music Capital of the World and its growth as a film center, Austin has gained worldwide attention as a hub for education, business, health, and sustainability. 

    The City offers a wide range of events, from music concerts, food festivals, and sports competitions to museum displays, exhibits, and family fun. Austin is also home to a wonderful ballet, world-class museums, one-of-a-kind shopping, and beautiful outdoor spaces. You can just as easily spend your morning paddling the lake as you can strolling through a celebrated history museum. 

    Located at the edge of the Texas Hill Country—rolling terrain of limestone bluffs, springs, rivers, and lakes—Austin’s temperate climate is ideal for year-round jogging, cycling, hiking on the City’s many trails, or swimming at Barton Springs or one of the area’s many other swimming holes. 

    There are a number of excellent golf courses in the area as well as recreational opportunities for rowing, kayaking, canoeing, camping, rock climbing, disc golf, mountain biking, fishing, and more. Austin truly has something to offer for everyone.

    City Government

    The City of Austin is a progressive, full-service municipal organization operating under the Council-Manager form of government. Austin has a 10-1 council system with an at-large Mayor and Council Members that represent ten districts. The Mayor and Council Members may serve in their respective seats for four years with a maximum of two consecutive terms. 

    The City Council appoints the City Manager who is the chief administrative and executive officer of the City. The City Manager is responsible for guiding and directing day-to-day operations, as well as providing strategic research, recommendations, and management leadership to the City Council on the city budget, programs, policies, and services. The City Manager implements the organization’s administrative responsibilities with a strong team of Assistant City Managers and department executives. Supported by a staff of more than 14,000 and a budget of $4.1 billion, the City Manager and staff deliver a broad range of services to the citizens of Austin. 

    The City Council and City Manager of Austin are committed to the mission of delivering the highest quality, cost-effective services. Austin is a beacon of sustainability, social equity, and economic opportunity; where diversity and creativity are celebrated; where community needs and values are recognized; where leadership comes from its community members, and where the necessities of life are affordable and accessible to all.

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Please mention you found this employment opportunity on the CareersInGovernment.com Job Board.