Content Strategist/Content Designer

Minimum Qualifications

• Graduation with a Bachelor’s degree from an accredited college or university with major coursework in a field related to the job, plus four (4) years of related experience, including one (1) of which was in designing digital content or marketing communications.

OR

• Graduation with an associate degree from an accredited college or university with major course work and/or certifications in a field related to the job, plus six (6) years of related experience, including one (1) of which was in designing digital content or marketing communications.

Licenses and Certifications Required:
None.
Notes to Applicants
Position Overview:
Austin Water serves more than 1 million customers, and many rely on our website for critical information about their utility service. This position will develop and manage content for the website and customer newsletters, working with subject matter experts and making recommendations on content strategies based on best practices and user experience. We’re looking for a strong writer who will use a customer-centric approach to tell our story online.

Working with Austin Water provides a number of health and welfare benefits such as low-cost medical, dental, vision, paid leave time, a highly competitive retirement plan, training opportunities and more. Please click HERE for more information.

When completing the City of Austin employment application:

• Please be sure to detail on the application all previous employment that you wish to be considered as part of your qualifications.
• A detailed, complete employment application is required. It helps us to better evaluate your qualifications and will be used to determine salary if you are selected for this position. Be sure to provide job title and employment dates for all jobs you wish to be considered.
• A resume is required but will not substitute for a complete employment application. Incomplete applications will not be considered. Please include contact information from previous employers.
• A cover letter is also required. In the cover letter candidates should describe, in concise detail, their interest in this position and highlight any prior experience that is relevant to this position.

If you are selected as a top candidate:

• Verification of your education (which may include high school graduation or GED , undergraduate and/or graduate degrees) will be required. You must provide proof of education from an accredited organization/institution and proof of your professional licenses or certifications.
• If you are in the military or a veteran, you will need to provide a copy of your DD-214 prior to confirming a start date.

Secondary Employment:

• All Austin Water employees are prohibited from accepting or engaging in any secondary employment that might conflict or interfere with an employee’s duty and responsibility to the Department.
• Austin Water must review all secondary employment.
• Employees are required to submit a Secondary Employment Application for review and approval upon being hired with Austin Water, as well as current Austin Water employees considering secondary employment.

Effective October 1, 2014, all Austin Water worksite locations are tobacco-free.

Use of tobacco products and/or e-cigarettes is not permitted on any AW worksite - including construction sites, parking lots, garages or in any personal vehicle located on the premises.
Pay Range
$31.81 - $39.76

Hours
8:00 a.m. - 5:00 p.m.
Monday - Friday, with some evenings and weekends
required.
Job Close Date 09/17/2024 Type of Posting External Department Austin Water Utility Regular/Temporary Regular Grant Funded or Pooled Position Not Applicable Category Professional Location Waller Creek Center, 625 E 10th St, Austin, TX 78701 Preferred Qualifications

• Strong writing, editing, and proofreading skills
• Experience with website content management systems
• Experience in using plain language or accessible design practices in creating accessible communications for diverse populations
• Experience using Google Analytics or other digital analytics

Duties, Functions and Responsibilities
Essential duties and functions, pursuant to the Americans with Disabilities Act, may include the following. Other related duties may be assigned.

Works on assignments that are complex in nature where judgment and initiative are required in resolving problems and making recommendations. Assumes primary responsibility for larger individual projects or acts as an account representative for client departments and programs. Serves on multi-disciplinary teams to concept, prototype, and implement content solutions for City services. Conducts requirement-gathering sessions to determine/design content production workflow and documentation based on the needs of stakeholders and department staff. Develops and implements short- and long-term strategies for content deliverables and performance monitoring. Collaborates with clients to assign, edit, and/or produce service-oriented content that is consistent and aligned with the organization’s voice and values. Collaborates with developers and designers to create, test, and deploy effective content models for web content, user guides, social media, newsletters, applications, printed resources, and in-person transactions. Develops consistent and sustainable content standards for products, services, and projects across the City that improve usability, equitable access, comprehension, and efficiency. Contributes to the development of editorial standards, style guides, taxonomies, metadata frameworks, and SEO strategies. Develops and leads training programs that guide and coach departments, team members, and stakeholders on content strategy and writing for the Web. Conducts research on software products and technology services to verify that they meet business and user requirements. Collaborates with developers, designers, and researchers to execute thoughtful and ethical user research related to content delivery. Participates, as needed, on Agile product development scrum teams.

Responsibilities- Supervision and/or Leadership Exercised:

May provide leadership, work assignments, evaluation, training, and guidance to others.
Knowledge, Skills and Abilities
Must possess required knowledge, skills, abilities, and experience and be able to explain and demonstrate, with or without reasonable accommodations, that the essential functions of the job can be performed.

• Knowledge of concepts related to user experience design, including Web publishing and content management systems.
• Knowledge of current Web publishing standards to include best practices related to accessibility, usability, and writing for the Web.
• Knowledge of user experience research methodologies and best practices.
• Knowledge of current Web content management systems, social media, and other common tools used to deliver content.
• Knowledge of processes for importing/exporting data for use in reporting and documentation.
• Knowledge of Federal, State, and Local laws and ordinances governing digital content, archiving, and privacy.
• Skill in developing and delivering effective training to a diverse audience.
• Skill in developing and documenting processes, procedures, standards, and guidelines.
• Skill in writing in simple, easy-to-understand language consistent with commonly adopted plain language writing standards as detailed in the Federal Plain Language Guidelines.
• Skill in handling multiple tasks and prioritizing.
• Skill in using computers and related software applications.
• Skill in research design, data analysis, and problem solving.
• Ability to accurately identify/determine customer needs and recommend appropriate actions/steps to address them.
• Ability to recognize, value, and include different perspectives, experiences, approaches, and cultures in achieving organizational goals.
• Ability to give, receive, and share thoughts, ideas, and perspectives to create shared understanding.
• Ability to establish and maintain effective communication and working relationships with City employees and the public.
• Ability to take complex language and processes and make them simple to understand.
• Ability to work with frequent interruptions and changes in priorities.
• Ability to train others.

Criminal Background Investigation This position does not require a Criminal Background Investigation EEO/ADA
City of Austin is committed to compliance with the Americans with Disabilities Act. If you require reasonable accommodation during the application process or have a question regarding an essential job function, please call (512) 974-3210 or Texas Relay by dialing 7-1-1.

The City of Austin will not discriminate against any applicant or employee based on race, creed, color, national origin, sex, gender identity, age, religion, veteran status, disability, or sexual orientation. In addition, the City will not discriminate in employment decisions on the basis of an individual’s AIDS , AIDS Related Complex, or HIV status; nor will the City discriminate against individuals who are perceived to be at risk of HIV infection, or who associate with individuals who are believed to be at risk.
Information For City Employees: If you are an employee within the department, are in good standing and meet both the minimum and preferred qualifications, then you will receive an initial interview.

Supplemental Questions

Required fields are indicated with an asterisk (*).
* The minimum qualifications for the Content Strategist/Content Designer are: Graduation with a Bachelor’s degree from an accredited college or university with major coursework in a field related to the job, plus four (4) years of related experience, including one (1) of which was in designing digital content or marketing communications. OR Graduation with an associate degree from an accredited college or university with major course work and/or certifications in a field related to the job, plus six (6) years of related experience, including one (1) of which was in designing digital content or marketing communications. Do you meet the minimum qualifications?

• Yes
• No

* How many years of experience do you have doing content strategy for websites?

• None
• 1-3 years
• 3-5 years
• 5 or more years

* Do you have experience using Google Analytics or other user data to create customer-centric content?

• Yes
• No

* How many years of experience do you have writing content or creating graphics to support a branding initiative?

• None
• 1-3 years
• 3-5 years
• 5 or more years

Were you referred to this opportunity by an Austin Water employee? If yes, please provide employee’s full name.
(Open Ended Question)


Optional & Required Documents

Required Documents Cover Letter Resume Optional Documents

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