When you start seeing your LinkedIn profile as a way to enhance your career for the long-term rather than simply a platform you need to update to keep up with the trends, then you’ll have many more opportunities come your way. LinkedIn is a necessity in today’s world of business, but you have to handle it appropriately. That means doing more than filling out the basic sections once and never looking back. Follow these strategies to fully optimize your LinkedIn profile and see if valuable opportunities don’t come your way.
Posts by Erin Kennedy:
Networking today is vastly different than it was even 10 years ago. Often times, people who plan to attend networking events already know many people who are also planning to attend the same event, even though they may have never met face-to-face. The power of social networking is phenomenal and plays a significant role in c-level personal branding. Everything you do online is critiqued and criticized, so it can be easy to make mistakes and derail your job search. Here are a few effective ways to make your social networking efforts work in your favor.
Most executives feel some level of apprehension when it comes to searching for a new job, especially if it’s been a while since they’ve had to do it. But then they work hard on their executive resume, networking, and improving their personal brand, and finally land that interview. However, the work is only beginning. You need to do your homework before going into a job interview because it can be the difference between being considered a viable candidate or having your resume pushed to the side. Companies want to hire someone who shows they are willing to do their due diligence in order to make a quality decision. Having the best-written resume is paramount, but those resumes don’t guarantee you are a perfect fit for any given job. Here are important points to research prior to going into a job interview.
Sending out generic resumes to dozens of companies never worked in the past, and it especially won’t work in today’s job searching climate. However, you may have just spent hundreds of dollars on a professionally crafted resume or spent as many hours creating one yourself and cannot invest that much time or money on one for every position for which you are applying. So, how do you take your final executive resume and use it to apply for multiple jobs, let alone match it to various job descriptions? Here are some tips to consider when writing those resumes.
There may be many things holding you back from potentially landing that dream job, one of which is getting discovered online, which is a critical component of any job search. Another important facet of any job search is tailoring your resume to incorporate more SEO (search engine optimization) terms to help your name show up more frequently in search results. But what about personal branding? This is also an important piece of a job search that can’t be overlooked. Here are some reasons why you need both personal SEO and personal branding when searching for your next job.
Most employers will ease you into the new role to allow you to get a better feel for your position, your co-workers, and the overall culture in general.
We’ve all been there. We want to quit our job but don’t want to alert our employer. It can be tricky looking for a job while working. On the plus side, one of the main benefits of looking for a new job while currently employed is you will generally be more attractive to employers.
We teach our kids, “Don’t believe everything you read on the Internet.” We need to take our own advice to heart when it comes to what should be used in a resume. Executives can work diligently and do extensive amounts of research to know what to put on a resume, only to struggle with landing a job.
Reading the title sounds like a bit like “Speed Dating.” In Speed Dating, you have 60 seconds to make an impression on the other person, which could result in a future date, or be a complete bust! Similarly, with your resume, you have only a handful of seconds to make an impression on a potential employer.
As social networking goes for professionals, you know that I unabashedly love LinkedIn. LinkedIn can be an extremely valuable tool for executives. However, understanding how it works and how it can work for you is critical. If you are going to take the time to write your executive profile on your LinkedIn page, you owe it to yourself to understand some of the inner workings and how to put those inner workings to work for you.